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Steve Wozniak: How I Invented the Personal Computer
Steve Wozniak, the mastermind behind Apple, casts off his low profile and steps forward to tell his story for the first time. His new book, iWoz: How I Invented the Personal Computer and Had Fun Along the Way, provides a firsthand account of the humanist inventor who ignited the computer revolution with the invention of the first true personal computer, the Apple I. § Read the rest of this entry…
Congrats to DraftFCB Chicago (Taco Bell Ad)- Watch Video!
Released: July 2009
Avertiser: TACO BELL
Agency: Draftfcb Chicago
Country: USA
Category: Fast food outlets & restaurants
Tags: Music video styled ads
Credits:
The all-new Roosevelts campaign for Taco Bells industry-leading Why Pay More®! Value Menu, accomplishes both. Taco Bell will debut a special, first-ever, two-minute commercial during the 2009 Major League Baseball All-Star Game on Tuesday, July 14 at 8:00 p.m. EST on FOX, the summers highest rated live sports event. Taco Bell is a proud sponsor of MLB. The commercial has a specifically designed music video feel, and was directed by Chris Applebaum, who won the 2007 MTV Video Music Award for Video of the Year for Rihannas Umbrella. Roosevelts will continue to air on television via a :30 second edit throughout the summer. Various versions are also available online at tacobell.com. § Read the rest of this entry…
O Futuro da Web Social: Em Cinco Eras
tradução do original em inglês:
The Future of the Social Web: In Five Eras, por Jeremiah Owyang da Forrester Research
A experiência social é fragmentada atualmente devido às identidades separadas dos consumidores em cada rede que eles visitam. Um conjunto simples de tecnologias que permitem a identidade portátil em breve potencializará consumidores a carregar suas identidades consigo – transformando marketing, ecommerce, CRM e a propaganda. IDs (identidades) são apenas o iníco desta tranformação, na qual a web evoluirá, passo a passo, de sites sociais separados em uma experiência social compartilhada. Consumidores confiarão em seus semelhantes ao tomar decisões online, com as marcas querendo ou não participar. Consumidores socialmete conectados fortalecerão comunidades e desviarão o poder das marcas e sistemas de CRM; eventualmente resultando em comunidades fortalecidasdefinindo a nova geração de produtos.
Decobrimos que as tecnologias ativam mudanças na adoçao dos consumidores e as marcas seguirão estas, resultando em 5 ondas distintas, que consistem em:
As Cinco Eras da Web Social: § Read the rest of this entry…
A thankful note from the Governator Schwarzenegger!
Gov. Schwarzenegger’s Message to his Twitter Friends
http://twitter.com/Schwarzenegger
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John Maeda: Simplicity patterns
this video gives more insight on the subject of my previous post about Gestalt
more @ lawsofsimplicity
Gestalt Psychology & Webdesign
Gestalt Psychology and webdesign
View more presentations from Henk Wijnholds.
via concept7
Global Online Landscape – Online Video and Social Media Reshaping Web
Watch the video below and Download the Full Report HERE
